Even Dogs Experience Secondhand Drinking

In a post I wrote for another website, I shared Budweiser’s 2014 drink responsibly PSA titled, “Friends are Waiting.” If you’ve watched this 1 minute PSA – along with the more than 22 million others who’ve viewed it on YouTube – you can appreciate how heartwarming it is.

But as I shared in my other post, this PSA falls short of the expanded message…

Drinking Responsibly Means Not Causing Secondhand Drinking

Quoting from my article,

What if the devoted Cooper had been a spouse, child or parent?

Replace Cooper’s whimpers, looking towards the window when car lights approach and forlornly laying down to wait, with a spouse watching the clock, repeatedly texting, “where are you?,” calling Luke’s friends to see if they know where he is and calling local hospitals to see if Luke’s been admitted having been in a car accident. And what if Luke and his wife had children, and her angst was in turn affecting them: “Mommy, where’s Daddy?” or “Mommy, what’s wrong?” or “Mommy, you seem sad,” to which Mommy tersely responds, “Nothing, now go to bed!”

That’s what secondhand drinking is all about – coping with a person’s drinking behaviors. Drinking behaviors occur when the ethyl alcohol chemical in alcoholic beverages changes how a person’s brain works. Drinking behaviors include verbal, physical, emotional abuse; neglect; driving while impaired; physical assault, to name a few.

In the spouse scenario, Luke’s drinking behaviors included his “decision” to stay out all night without calling and not responding to her texts. Drinking responsibly would have involved Luke having a conversation with his spouse before going out or calling when he’s thinking of drinking beer #2 or #3 to say he’ll be staying the night.

In the Budweiser PSA scenario, Luke’s drinking behavior includes worrying his beloved Cooper all night. Drinking responsibly would have involved Luke making arrangements for Cooper’s care before going out with his friends for a social night of drinking.

Even the Family Pet Experiences Secondhand Drinking

As we saw in this one minute PSA, secondhand drinking – the negative impacts of a person’s drinking behaviors on others – has a profound effect on everyone who has to cope with them, even the family pet.

© 2015 Lisa Frederiksen

Lisa Frederiksen

Lisa Frederiksen

Author | Speaker | Consultant | Founder at BreakingTheCycles.com
Lisa Frederiksen is the author of hundreds of articles and 12 books, including her latest, "10th Anniversary Edition If You Loved Me, You'd Stop! What you really need to know when your loved one drinks too much,” and "Loved One In Treatment? Now What!” She is a national keynote speaker with over 30 years speaking experience, consultant and founder of BreakingTheCycles.com. Lisa has spent the last 19+ years studying and simplifying breakthrough research on the brain, substance use and other mental health disorders, secondhand drinking, toxic stress, trauma/ACEs and related topics.
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4 Comments

  1. Barbara Cofer Stoefen on February 27, 2015 at 2:52 pm

    Lisa, you drive this point home brilliantly. I will share all over the place!

    • Lisa Frederiksen on February 27, 2015 at 5:16 pm

      Thank you Barbara – so glad you think so and thanks for sharing!

  2. Midwestern Mama on March 2, 2015 at 2:58 pm

    Lisa, thank you for expanding upon the Budweiser PSA by taking it to a human, family level. Your points are spot on. This summer when the PSA first ran, I showed it to my 22-year-old son who was just a month into recovery and I noticed a small tear in the corner of his eye. He paused. Of all the many messages he’s witnessed from grade-school to treatment programs, nothing really penetrated him or prompted emotion. However, our family dog has been the best treatment and recovery therapist ever. This PSA may have been the first time my son ever put himself in the other person’s – or dog’s – shoes. Since that day,I’ve witnessed my son taking even greater responsibility for himself and for our dog – not just feeding and walking him, but truly thinking about the emotional impact and the importance of relationship. To me, the Budweiser message was a significant step in the right direction. Could Budweiser be even better educated about the impact of second-hand drinking? Yes. For now, I’m pleased that Buddy is proving an effective spokes-dog! BTW, love all your posts from the variety of topics to the straight talk you offer. Keep it up. I’m in awe!

    Midwestern Mama of Our Young Addicts

    • Lisa Frederiksen on March 2, 2015 at 4:09 pm

      That’s wonderful news how this PSA helped/is helping your son, Midwestern Mama! And I agree – it’s definitely a start. Thank you for the compliment on my posts – very much appreciated!

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